The Tony Awards began in 1947, twenty years after Mehron Makeup was founded in an off Broadway loft by Mehron Melik. Mehron was witness to the construction and opening nights of the large theaters that became the Broadway Theater District. One of the few Entertainment Awards that do not present an award for Makeup, the Tony Awards Show is a Broadway extravaganza. After decades of private ceremonies in large Ballrooms, CBS began televising the Tony Awards in 1977 and continues to be the broadcast outlet to this day.
This year Tony Awards night is June 13, 2010 and will emanate from Radio City Music Hall, an iconic Manhattan institution which opened to the public in 1932. Radio City Music Hall became the Tony Awards venue in 1997 in order to accommodate a larger crowd and offer seats to the general public. Although Radio City Music Hall is not considered part of the Broadway Theater District of New York City, its place in Theater History is renowned. Originally built as a joint venture between John D. Rockefeller, RCA chairman David Sarnoff, and Samuel Roxy Rothafel, who opened The Roxy Theather in 1927 the same year that Mehron Makeup started providing Makeup to the Professional Performers of the Broadway Theater District.
The 2010 Tony Nominations for Best Play include, In the Next Room or the vibrator play, Author Sarah Ruhl, Next Fall, Author Geoffrey Nauffts, Red, Author John Logan and Time Stands Still, Author Donald Margulies. Some Broadway veterans are nominated along with new faces for Best Performances including, Jude Law, Hamlet, Denzel Washington, Fences, Linda Lavin, Collected Stories, Jan Maxwell, The Royal Family, Kelsey Grammer, La Cage aux Folles, Sahr Ngaujah, Fela! along with others. Best Costume Design of a Musical includes nominees, Narina Draghici, Fela! Paul Tazell, Memphis, and Matthew Wright, La Cage aux Folles.
The Red Carpet opens at 6:00 P.M. ET, with the main event beginning at 8:00 PM ET on live CBS TV throughout most of the Nation. West Coast CBS Viewers will see a time delayed rebroadcast at 8:00 P.M. PT.
Even though there is not yet a prime time award for Makeup Artist in the Tony Schedule, Theatrical Makeup goes hand in hand with the art of theater and Mehron has been a part of the Theater World since 1927, producing Theatrical Makeup, FX Makeup, Beauty Makeup and Special Request Makeup for the producers, directors and stars of Broadway. Mehron congratulates all Tony Award Nominees for the perfection that they bring to live theater which is an important part of the human culture.
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