Saturday, September 26, 2009

Most Read of the Mehron Blog - #3

Continuing with the series of the most read of the Mehron Blogs during the first year, today's re-posting of a widely read blog is relevant to the upcoming Halloween Season. During Halloween thousands wear makeup for the first time in their life, from toddlers to adults. Halloween Makeup is the first experience with Makeup for vast numbers of people. Originally posted on December 1, 2008, What is Hypoallergenic Makeup? is a Mehron Blog Post that discusses what manufacturers mean by hypoallergenic makeup, and what it means to you. This is an especially important topic for parents applying Halloween Makeup to toddlers for the first time, remember that makeup made in china has been recalled by the FDA numerous times, be careful not to buy recirculated stock that should have been part of the FDA recall of makeup made in china. ALL Mehron Makeup including Halloween Makeup is made in the USA. Here is the December 1, 2008 Mehron Blog:
What is Hypoallergenic Makeup?

Hypoallergenic MakeupWe are often asked the question, "is your makeup hypoallergenic?". Although we don't label our Makeup hypoallergenic, we do believe that a large majority of people will be able to use our Makeup without an allergic reaction because we use quality ingredients and standardized formulations in the creation of our Makeup. The FDA does not have a definition or a standard for labeling Makeup as hypoallergenic because of a Supreme Court Ruling that removed the burden of proof from the manufacturers.

Any person can be allergic to an ingredient, but we strive to use only ingredients that are known to have a very low risk of an allergic reaction. Makeup Companies that label their Makeup hypoallergenic are doing so as a marketing tactic, the same amount of people can be allergic to Makeup that is labeled hypoallergenic as those that use a Makeup that is not labeled as being hypoallergenic. This leaves the consumer as the final judge of the Makeup that they buy. The Key to buying makeup that will not cause an allergic reaction is to buy a Makeup that is produced by a Company that believes that the well being of their customer is of the utmost importance.

Mehron was founded in 1927 by Mehron Melik, who began making his Makeup in a loft off of Broadway in New York City with hand selected quality ingredients and catered to the Performing Arts Community of the time, from Circus Clowns to Broadway Stars, from Silent Film Stars to Vaudeville. Mehron makeup became a trusted addition to the performance artist because they trusted Mehron to bring them a quality, long lasting durable Makeup that would not effect their skin in an adverse way. Today, under the watchful eye of Mehron Melik's Son, Martin, Mehron Makeup still produces a quality Makeup that is trusted on the skin of the world's most famous stars in the Entertainment Industry.

Although Mehron does not label their Makeup as hypoallergenic, they believe that the vast majority of people can use their Makeup developed using quality ingredients without an allergic reaction. Whether the Makeup you purchased is labelled as hypoallergenic or not, allergies are still a very personal occurrence. If you for some reason have had a bad experience with Makeup Allergens in the past, take a tip from Shelli Farber, the Education Manager of Mehron Makeup and do a self test before completing a total Makeup Application. When purchasing a Makeup that you have never used before apply a small amount in a discrete location and watch for signs of an allergic reaction after 24 hours. With the quality ingredients used by Mehron and the USA production the chances are very small that you will have an allergic reaction to any of the Mehron Makeup Products.

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