Today marked the final day of the Halloween & Party Expo in Houston, TX., a chance for retailers to get a first hand look at what's new in 2010 for Costume and Character Makeup Shops from manufacturers and wholesalers around the world. Mehron was happy to once again participate in this first of the year event. Mehron representatives were happy to meet with buyers and retail owners and explain the difference that Professional Makeup can bring to their bottom line throughout the year. Costume and Character Makeup is not a once a year event anymore, and retailers were able to see that when they visited the Mehron Exhibition at the Halloween & Party Expo in Houston. There are so many other events throughout the year that Costume and Character Makeup Shops can key in on, with one of the biggest going on now and culminating with Fat Tuesday. Mardi Gras festivals have grown around the country and even though New Orleans is noted for the biggest, it is not the only one anymore, the market for Mardi Gras Makeup has grown.
Carnival Season and Fat Tuesday are events that are perfect Mehron's Professional Makeup. With parties that last for long hours throughout the day and night, Carnival and Fat Tuesday are days that beg for Makeup that will last, maintain its look and natural comfort, all of which Mehron Professional Makeup can do like no other Makeup on Earth. Retailers that visited the Mehron Booth for the first time are amazed that the Professional Makeup that has starred in Studio and Stage Productions for over eight decades was so affordable and still made in the USA free from animal testing.
Visitors to the Mehron Exhibition Booth at the 2010 Halloween & Party Expo in Houston were also treated to live demonstrations by one of the Makeup World's brightest artistic stars, Makeup Artist Jinny Houle, President of Jinny Make-Up Artiste and co-creator of Paradise Makeup AQ. Alex Hansen, Award Winning Airbrush Makeup Artist, and Freelance Artist was also at the Expo using LUX Airbrush Makeup. Depending on when a visitor was at the Mehron Booth, they could have witnessed Jinny demonstrating Paradise Makeup, the water activated cake makeup used by Body Painting Artists throughout the world . Alex Hansen could also be seen Body Painting with LUX Airbrush Makeup with a precision skill that enables him to create the most amazing creations.
Throughout the four day event of the Halloween & Party Expo, Mehron Representatives personally talked to hundreds of buyers and retailers and showed them the hands on difference in Professional Mehron Makeup. For those buyers and retailers who were unable to attend the Halloween & Party Expo, Mehron Makeup, based in New York is always ready to help you stock up on quality Professional Makeup made in the USA that you can offer at affordable prices to your customers year round.
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