Flying in from Barcelona, Spain, Fashion Designer Toni Francesc came to Mercedes-Benz Fashion Week with a Futuristic Fall 2010 Collection ready to greet alien life forms on any planet. Presenting for the second time under the white historic tents of Bryant Park, Mr. Francesc came prepared with a Fall Collection that would easily have won the hearts of all women abroad the Starship Enterprise, and one that also blends perfectly into modern urban industrial life. Toni Francesc's Fall 2010 Collection entitled "Artificial Life" brings the future to the present. From his Casual Wear to his Formal Wear every piece in the "Artificial Life" Fashion Collection of Toni Francesc featured comforting fabrics cut in precision futuristic lines that made the dark colored collection feel inviting and warm. Concentrated in black, charcoal, steel, and rust, Mr. Francesc's Fall 2010 Presentation was in stark contrast to the return of vibrant colors that other Designers at Fashion Week tended to favor.
By naming his Fall 2010 Fashion Collection Presentation, "Artificial Life", Designer Toni Francesc is hinting at the Star Trekkie look of his collection and is inviting humans to be well attired when interacting with extraterrestrial life in the future as they blend in with modern cityscape of steel, aluminum and concrete now. To complete the look of the future, Toni Francesc called upon Mehron, the Makeup of the Future with roots set deep into the past. Discarding the usual Fashion Makeup colors found in L.I.P. Cream, CHEEK Cream, and E.Y.E Cream, a Team of Mehron Makeup Artists, led by Beauty Makeup Artist Raedawn Johnson, delved into the future by creating a shiny mineral look using Mehron Mixing Liquid blended with Metallic Powder.
The Mehron Makeup Team first treated the Models to a refreshing, skin soothing application of Velvet Finish Primer, a natural based skin serum that contains a stable Vitamin C and Vitamin E that is easily absorbed for deep moisturizing. An undefined eye look was created using Mehron Black Detailz, and E.Y.E Powder for an industrial, modern look that will carry on through space travel. After a Professional Cream Mehron Foundation, the faces were accented with Gold Metallic Powder, and the lips colored using the blended Gold Metallic Powder and Mixing Liquid.
The Fashion Week Presentation partnership between Fashion Designer Toni Francesc and Mehron Makeup was captured by the cameras of Richard Espositio and Alberto Vincenzo Rutolo, and as in the past they have kindly granted access to their photographs for publication in the Mehron Blog, in order for Mehron Blog Readers to experience this Fashion Show from all angles. The photographs published here are used with permission and may not be copied, duplicated or redistributed without the consent of the photographers.
Photographer Alberto Vincenzo Ruotolo captures a Mehron Makeup Artist at work on a Toni Francesc under his watchful eye.
Designer Toni Francesc approves the Mehron Makeup Look for his show, "Artificial Life" , along with Stephanie Ferreira, Mehron Marketing Director. (Photo by A. V. Ruotolo)
The opening of the Toni Francesc Fashion Show complete with Mehron Makeup, Artificial Life, is captured by the camera of Richard Esposito.
The Finale Walk by the Models of the Toni Francesc Fashion Show with Mehron Makeup
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